Featured2,700+ Paid Conversions and 900+ LSA Leads for a Virginia Pet Care Brand
"From website revamp to scalable growth: driving leads through SEO and paid strategy."
Written by: Tamara Burton BelottiDancing Creek Farm
SEO + Paid AdsSEO, Google Ads and Google Business Profile turning local search demand into phone calls for a Texas animal hospital.

Kainer Veterinary Hospital depends on local pet owners finding it on Google and picking up the phone. The Software Pro and Napollo team runs its search marketing: SEO, Google Ads and the Google Business Profile, with every call, form and direction request tracked in one monthly report.
In October 2026 those channels produced 239 tracked phone calls, 161 direction requests and 13 website form submissions.
Kainer Veterinary Hospital is an AAHA-accredited animal hospital in Conroe, Texas, serving pets since 2005. It offers medical care, surgery, dentistry, vaccinations, laser treatment and therapies, by appointment.
Google Ads is built around phone calls: Search call campaigns and a Performance Max campaign for local store visits, all bidding to maximize conversions, plus a lead form Search campaign.
SEO and helpful pet health content keep the site visible for local searches such as vet in Conroe and for the questions pet owners ask, such as hip problems in older dogs.
The Google Business Profile is managed for local discovery, so map searches turn into calls, direction requests and website visits.
132 phone calls in October 2026, 98 of them longer than 60 seconds, at $17.67 per conversion.
92 calls, 161 direction requests and 89 website clicks from the profile in one month.
Page one on Google for local searches such as vet in Conroe and veterinarian Conroe TX.
Deliverables
In October 2026, Kainer received 239 tracked phone calls across its Google Business Profile, Local Services Ads and Google Ads, plus 13 website form submissions. The Google Business Profile alone delivered 92 calls, 161 direction requests and 89 website clicks.
Google Ads earned 10,284 impressions and 429 clicks at a 4.17% click-through rate. Those clicks produced 132 phone calls, 98 of them longer than 60 seconds, at an 18.20% conversion rate and $17.67 per conversion. The main call campaign converted at 32.64%, at $13.63 per conversion.
The website reached 1,459 active users in the month, 1,429 of them new, with 271 arriving from organic search and 13 from AI assistants. Google Search Console shows page one positions for local searches such as vet in Conroe, and SEMrush tracks the site at position 1 for hip dysplasia in older dogs, a question searched about 170 times a month.
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Featured"From website revamp to scalable growth: driving leads through SEO and paid strategy."
Written by: Tamara Burton BelottiDancing Creek Farm
SEO + Paid AdsWhether you are a startup with a vision or an established brand with a complex goal, we bring the strategy and execution to deliver.
Software Pro DigitalNYC-based full-service B2C and B2B digital marketing agency, driving growth for 7-8 figure brands since 2015 through SEO, AI search, paid media, and web development for clients nationwide.
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